Photo by Carolina Mariana

In 2008 I started a blog called All Plaidout to share stories behind the classic things men wear and use every day. The name emerged from a trip to my parents' home in Saint Louis, Missouri. While flipping through old photo albums, I noticed that as a family we wore a lot of Black Watch Plaid.

The story of the tartans was precisely the kind of tale I was hoping to tell with All Plaidout: initially designed to decipher among Scotland's many clans, the Black Watch tartan was later adopted by a special police task force assigned to fight the rustlers stealing the valuable black cattle of the Highlands (hence the "Black Watch"), and later still the classic pattern was adopted by my family. As far as my family and I are concerned, plaid might fade in-and-out of fashion, but it will remain forever stylish.

You won't find many stories here about what's trendy. You will find stories about the tried and true, the sturdy and the well-made, and yes, the played out. To learn more about me, visit my Work page

Max Wastler, Age Three.

Max Wastler, Age Three.